Short Overview Videowall Display
The videowall Display in Indian market is expected to grow at a CAGR of 11% over the forecast period (2021-2026).
Currently, the advertising has changed from the traditional media to digital media, and with the emergence of digitized Out-of-home advertising (OOH), the demand for the video wall has poised the market growth.
- For instance, in January 2021, Twenty newly Installed Large LED videowall in Delhi Airport to reach more consumer with a videowall as a medium.
- Also, rising tourism is one of the significant factors surging the demand for videowall displays in INDIA. To keep crowd informed, video walls for transport serves a great purpose at such places and thus, the adoption of video walls is higher
- For instance, in January 2023, the LED video wall was installed in the ship Vessel in Juhu Beach Mumbai for Advertisement Purpose. It is a tourist attraction throughout the year and is also a destination for shooting films. The beach generally gets more crowded on weekends and public holidays.
- The videowall Displays in India is the most common digital technology being utilized across the transportation sector by critical hubs of the transportation industry, such as airports, railways, bus stations, etc.
- The increasing demand for digital content and information, which are relevant to travellers, has led to interactive ads through a video wall displays in India that has accounted for a significant share of growth in transportation media revenues.
- Also, due to this, there is a shift in consumer behaviour in terms of customer engagement across all the modes of transportation, thereby strategically building their brands in the customer mindset. This is expected to drive the videowall Display in Indian market in the forecasted period.
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